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Women's Shelter program benefits from 24-hour Give - KSBY.com | San Luis Obispo and Santa Barbara Area News

Women's Shelter program benefits from 24-hour Give

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A local marketing agency is working pro-bono for 24 hours to make a difference for one non-profit organization. 

The community voted for the Women's Shelter Program of San Luis Obispo County to get a marketing makeover from Verdin

During the Verdin 24-hour Give event, the agency is working to rebrand the shelter, which serves women and children in crisis. 

A new logo, website and public service announcement concepts are part of the rebranding effort. 

The executive director of the shelter, Kirsten Rambo, says the help from Verdin will help the non-profit better serve the community. 

"If we wanted to undertake something this big, it would take us years if we could even do it," Ramdo said. "To get the resources to do all this, I just don't know how it would ever be possible. So that's why this feels really amazing for us."

The rebrand is valued at more than $100,000. 

The 24-Give event started at 7 a.m. Thursday and wraps up at 7 a.m. Friday. 

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