Wine industry leaders are inviting hotel employees to raise thei - KSBY.com | San Luis Obispo and Santa Barbara Area News

Wine industry leaders are inviting hotel employees to raise their hospitality game with 'Wine 101'

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There will be an interactive 90-minute workshop designed to help hotels better cater to travelers in the Paso Robles wine country.

This one-of-a-kind workshop will be steered by master sommelier Chuck Furuya of DK Restaurants in Hawaii; Christopher Taranto, communications director at the Paso Robles Wine Country Alliance; and Amanda Wittstrom-Higgins, VP of operations at Ancient Peaks Winery.

The cost to attend is $20. To register, click here.

"Our goal is to really bring some of those things that available in other markets, that help them transcend their hospitality experience, wine knowledge, and help us create a more elevated experience in Paso Robles," said Wittstorm-Higgins. 

Several experts in the wine industry were brought in to give tips and offer networking opportunities.

"Wine, tourism and lodging are intimately linked in our region-and the guest experience at local hotels increasingly depends on having wine-knowledgeable staff," said Wittstrom-Higgins. "This workshop will educate front line hotel employees about the local wine industry, and will give them the tools to ensure guest satisfaction and loyalty."

The workshop begins at 9 a.m. on Tuesday, June 12, at the Atascadero City Hall.

This workshop is a satellite event of Wine Speak Paso Robles, a premier trade event that will return to Atascadero on January 7-10, in collaboration with Visit Atascadero. 

For more information, visit this website.

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