UPDATE(10:10 p.m.): Firefighters have extricated the driver of a vehicle that went off the side of Highway 101 near Gaviota.
Fire officials say a rope system was used to bring the male driver up to the roadside.
He suffered major injuries and was transported to a local hospital.
Firefighters remained at the sight of the incident to remove the vehicle from the creek.
Santa Barbara County firefighters are responding to a vehicle off the highway near Gaviota.
Fire officials say a Toyota Tacoma fell approximately 70 feet down in the creek of northbound Highway 101, near the tunnel.
Firefighters are setting up rope systems to reach the vehicle.
Heavy traffic is reported in the area.
This is a developing story and will be updated as more information becomes available.