Local businesses participated in the annual Elegant Christmas event at the Village of Arroyo Grande.
Attendees enjoyed all the staple holiday activities such as festive lights and carolers but with a twist.
The South County Chamber of Commerce said last year they had to scale down the event because of the pandemic, but this year they introduced “Sip and Shop.”
Shoppers got a chance to do some wine tasting while getting special discounts.
“Some of the beers I have on tap, I know Rooster’s Creek is doing sangria, other restaurants are doing wine,” said Denise Andreini, owner of Cafe Andreini. “You get a wristband, and you just shop around and come in to the restaurants that are participating and then we’ll give you a drink.”
Wristbands cost $30, which included several wine tastings and a tote bag with coupons or local businesses.
The Big Ditch Market remained open during the event that ran from 12 P.M. to 7 P.M.
Diners and shoppers were eligible for a raffle and their ticket was their receipt.